Customers – Which Ecommerce Website Owners Want
Ecommerce website owners are gaining business. If this article is about why the e-Commerce web pages were implemented, then we could not read more.
Large volume traffic is important, but pre-designed visitors are more important because they are easier to switch to buyers. Think of it as a brick and mortar store. When they open their doors in the morning, are they looking for people to come to the store to walk or seek the person who is looking for a certain item and buy the money when they find it?
True, the browser stumbles something you want and will buy. It is called impulse shopping and is a retailer. All types of retailers love impulses and buy and show their store in such a way as to inspire this type of shopping.
However, retailers both brick, mortar and e-commerce prefer more to a pre-qualified buyer than any other type. They are not looking for bulk masses to guide the store to the extent that they are looking for a pre-authorized buyer who responds to a particular item's advertisement who needs the store to load or catch the 2 buggys on the road because they plan to do everything they do the business.
Optimized landing pages for pre-qualified visitors on the site
Landing pages are used to describe an expression or page series that is specific to a given keyword. This keyword phrase means something that a visitor is interested in and something he wants to buy.
Some keyword sources for your landing page are:
- Google Analytics. If you've installed Google's free analytics tools, this is a great source of information about what your site's visitors are looking for. Keywords and keyword phrases were reported.
- Google Webmaster Tools. This tool includes a section on how to rank your site's keywords and keywords, and how many visitors clicked on these terms.
- Google AdWords. If you are an AdWords client, you really have to pay attention to the reports to find out which keyword phrases attract visitors. These keyword phrases need to be a landing page, so you can use AdWords to attract buyers that do not come naturally to your site.
- Frequently Asked Questions. If visitors ask questions, they may be the best place to answer through a landing page. Create a FAQ and link it to your landing page. So cover all your bases.
- Niche Market Keywords. You know the market niche. Use this knowledge to come up with keyword phrases important for your own niche vertical market.
- Free Shipping. Internet buyers love free shipping. More and more people are looking for the name of the product and then they are carrying out free shipping at the end of the search. Did you optimize this pre-qualified visitor on your site?
Creating an optimized landing page
Your optimized landing page must have the following elements:
- dologját. The page title should also include the keyword expression variants.
- The title of the first section should contain the keyword at the beginning. Be sure to use h1 tags in the section header.
- Use the keyword term through the content of the page. Be read on people and do not repeat the keywords one after the other. Do not know how to do this? Read more.
- Use bold letters to highlight the keyword term.
- Use hyperlinks to use keyword expression to move visitors to other parts of the site.
- If possible, use the keyword phrase in the page footer. I often use the text "Your Internet Source" and then the keyword. Come up with your own text that best fits your site.
Keep in mind that this landing page is designed to attract pre-qualified visitors to your site. Once there, you need to upload this page with useful information about the keyword phrase. If not, the visitor will be angry. They will be abandoned and probably will not come back.
Give them what they are looking for and win the battle. Make sure your landing page contains a lot of hyperlink to other parts of the site, especially for the products they are looking for. Make our purchases easier and win them.
Page Optimization
How Much? How many times should the keyword phrase be used?
I mentioned a few things you should do to create a landing page. One of those things was to use the keywords in the content, but do not delay or repeat.
When I created this article, I optimized the term "keyword phrase". I did this to deal with the saturation of keywords. You've read an article about creating and optimizing your landing page. You've also made sure that the keyword phrase is made readable by the content of the page.
The following keyword phrases were used in this article.
Optimized landing page. Mentioned 5 times, once in the title. .05% Saturation
Keyword term. Mentioned 25 times. First in the title. 2.6% saturation
The 0.05% saturation level is not close enough. Search engines will not see your page as important for the keyword phrase.
However, a saturation of 2% to 3% is likely to raise an eyebrow of a search engine. Your site is considered to be more important and reach a higher ranking, increase impressions on search engines, and definitely more pre-qualified visitors to your site.